5 Essential Mobile Game Monetization Strategies To Keep Your Pockets Full
Dec 30,2016


Do you know 48% of revenues from mobile games are generated by less than 1% of mobile gamers? A recent statistics furnished by a Venture Beat study just revealed that. So, what does this prove? It says that most mobile games just do not make enough dime while just a few make the most.

Question is how mobile games can increase their earning? By scorching through the experiences and best practices of various games in the market, here we have come with 5 effective mobile game monetisation strategies that can keep your pocket always full.

1.Diversity And Segmentation

Now that the price for downloading the app is often free, your monetisation just cannot rely on the App Store price tag. Rather you need to diversify your monetisation tactics into various methods and segments. There are three major ways to build your revenue from a game. They are respectively as in-app purchase, premium upgrades, and revenue from running ads. Most successful mobile games can further stretch this to garner revenue through sponsorships, merchandise, and movies.

  1. Incentivising Ads

How can your running ads earn better revenue for you if they are not watched at all? Well, this is why a strategy like offering rewards and incentives for watching ads has become important. Players watching ads during breaks In the game play can be offered rewards like game points, power-ups, lives, level upgrades, etc. This is one way to retain game players as well besides pushing revenues.

  1. Freemium


Freemium is a popular monetization technique referring to the transition from Free to Premium category of apps. While offering the game free for users will let the players check the value of the game, the premium upgrade against a price tag can seem lucrative to them once they are ready for more. Upgrading to premium app can be linked to in-app purchase as well.

  1. Native Advertisements

Native ads became popular because responding to the game player or user situation they can match their typical look and feel. Most major platforms including Facebook, Twitter, Google, and Instagram offer native and custom ad tools to increase engagement. Native ads garner better response from gamers because they look as part of the app itself instead of advertisements.

  1. Feeder Game Apps

Feeder game apps offering a simple but addictive game play helps developers spread the brand awareness and make publicity of the game app. In-app purchases generally do not go well with these game apps as these games are simple. They can effectively help in taking new users on the company website or App Store page. A network of feeder apps can help increasing downloads and in turn download numbers. Do you have a game running without a push from Feeder apps? Try to build these little games and take on the opportunity.

Becoming successful in the mobile gaming world and ensuring stready revenue needs the game makers to go through the same charged-up competition that make gamers engaged and addicted to a game. This is why game developers and publishers need to diversify their monetisation strategy and need to capitalise on every element to push revenue growth. Obviously monetisation is not a lone process but it works best in combination with the smarter app development and promotion.


Recommended Posts

Showing 11 Comments

  1. Elliot Critzer

    Oh my goodness! an incredible article dude. Thank you Nonetheless I am experiencing problem with ur rss . Don’t know why Unable to subscribe to it. Is there anybody getting identical rss downside? Anyone who knows kindly respond. Thnkx

  2. [email protected]

    Great blog here! Also your website loads up very fast! What web host are you using? Can I get your affiliate link to your host? I wish my website loaded up as quickly as yours lol

  3. me suba

    1vV8Ps You made some nice points there. I did a search on the issue and found most people will agree with your site.

  4. i love pron

    9qr5HT Really enjoyed this blog article.Really looking forward to read more. Fantastic.

  5. suba me

    kncA9y soin visage soin visage soin visage soin visage

  6. for more information

    This is very interesting, You are a very skilled blogger. I have joined your feed and look forward to seeking more of your wonderful post. Also, I have shared your site in my social networks!

  7. for more information

    Politics is of It is higher to say nothing and be thought a idiot than to open your mouth and take away all doubt. ? Abraham Lincoln

  8. for more information

    Thanks so much for the blog article.Thanks Again. Cool.

  9. read more

    Very neat post.Thanks Again. Really Great.

  10. more information

    long time watcher and I just thought IaаАа’б‚Т€ТšаЂаŒаАа’б‚Т€ТžаБТžd drop by and say hello there for the extremely very first time.

  11. visit website

    You ave made some decent points there. I checked on the net to find out more about the issue and found most people will go along with your views on this website.

Leave a Comment

© 2017, AuroSys Solutions LLC. All Rights Reserved